Looking for a Thanksgiving email template that’s full of holiday cheer and gets your audience engaged? You’re in the right place. This post has got you covered with the top 9 Thanksgiving email template ideas to use now and get more engagement and gratitude.
Quick Facts
Thanksgiving email templates increase engagement by connecting, thanking and offering special deals to customers.
What makes a good Thanksgiving email? Engaging subject lines, a Thanksgiving message with gratitude, pretty designs and clear CTAs to get customers to interact.
Customization and personalization of emails significantly boost relevance and emotional connection, leading to higher engagement and loyalty from recipients.
Why You Need Thanksgiving Email Templates
A collection of thanksgiving email templates showcasing various designs.
Thanksgiving is a time when people look for special Thanksgiving discounts and offers, heartfelt messages, and festive content. Thanksgiving-themed email templates engage your audience in a relevant and timely manner, increasing the chances of your emails being opened and interacted with. Seasonal emails help customers feel a connection with your brand, boosting conversion rates.
Customers appreciate brands that acknowledge the holiday and show gratitude for their business. Emails enable your brand to participate in the Thanksgiving spirit, building positive associations with your customers. Customizing templates helps you stand out in a crowded inbox, improving brand visibility and recognition.
Subject lines combined with holiday templates can entice recipients to engage more with your content. Thanksgiving, a time of giving and gratitude, provides an excellent storytelling opportunity. Templates help convey warm, heartfelt messages, making your brand memorable.
Key Ingredients of a Successful Thanksgiving Email
A successful Thanksgiving email marketing campaign has engaging subject lines, visual appeal, and clear calls-to-action. These are the key ingredients to grab your audience’s attention and get them to engage. Now let’s dive into the details.
Thanksgiving Email Subject Lines
Subject lines are key to open rates and conversions of Thanksgiving emails. A good subject line will get your customers to open your email. Go for catchy and creative, maybe add some emojis or questions.
Examples of good Thanksgiving email subject lines are ‘Happy Thanksgiving!’, ‘A happy Thanksgiving feast for all’, ‘🦃 Giving Thanks with Extra Savings – Just for You!‘, ‘🧡 A Big Thank You – With a Little Something Extra’ and ‘Thanksgiving Sale Has Started!’, another 100+ examples can be found in our Thanksgiving Email Subject lines blog post.
Using offers with emojis in Thanksgiving email subject lines gets attention and engagement. A playful tone with food and laughter is perfect for funny Thanksgiving emails. Adding Thanksgiving themes, creating scarcity or curiosity and personalizing the subject line will make it more effective.
Need some help with your subject lines? Try our new AI-powered Email Subject Line generator.
Visual Appeal
Autumn-themed visuals and high-quality images enrich the email’s aesthetic. Avoid clutter in the design of Thanksgiving email templates. A simple template helps the message stand out and be more effective.
Design should complement the brand message and voice. A well-designed email looks appealing and reinforces your brand’s identity and values. Achieve this by keeping promoted products at the forefront and using clear, high-quality visuals that align with the Thanksgiving theme.
Personalized Thanksgiving Message
Tailoring Thanksgiving email to the recipient’s profile significantly improves engagement and connection. Adapt messages based on the audience’s profile and context, keeping them professional yet charming. Effective communication without unnecessary details is achieved through short email copy.
Personalized emails make your Thanksgiving email feel more special and relevant to each recipient.
Clear Calls-to-Action
A well-placed call-to-action (CTA) drives engagement and guides recipients towards desired actions. Relevant CTAs in email layouts ensure the audience understands the next steps. Clear calls-to-action help customers navigate towards intended outcomes.
A concise message with a clear call-to-action guides recipients towards desired actions. Keep the CTA focused. Avoid overwhelming the reader with too many options—focus on one key action.
Thanksgiving Email Examples
Examples of Thanksgiving email examples with different themes. (source: ReallyGoodEmails)
Learning from successful brands’ email examples can inspire creativity and help personalize your campaigns. Thanksgiving email blasts effectively promote discounts and express gratitude, serving both marketing and relationship-building purposes.
Here are some creative and purposeful Thanksgiving email design ideas to enhance customer engagement and loyalty.
Simple and Elegant Design
Casper’s Thanksgiving email incorporates an attractive color scheme and images that maintain a clean aesthetic. This simple and elegant design ensures that the message stands out without overwhelming the recipient.
Happy Thanksgiving from Casper (source: ReallyGoodEmails)
Festive and Fun
Templates with playful designs can convey the fun of Thanksgiving. Cheery fonts and autumn colours with Thanksgiving animations can make your Thanksgiving emails even more festive. Uber used a holiday background with clear calls to action in their Thanksgiving email.
Playful and festive designs delight and connect with the holiday. This will make your emails stand out in a crowded inbox and be memorable to your subscribers.
Flying to the feast? ✈️ (source: ReallyGoodEmails)
Thankful
Including a thank you in your Thanksgiving email will strengthen your relationship with your customers Emails should be specific with reasons to make them feel real and impactful. Brands like Sakara use heartfelt messaging and personal anecdotes, it’s warm and thankful and the autumn design elements are lovely!
This will make your brand stand out and be remembered for thanking your loyal customers.
Grateful (source: ReallyGoodEmails)
Promotional
Promotional offers for Thanksgiving attract customers and boost sales. Ibotta offers cash back Thanksgiving savings.
Let’s give them something to Gobble about (source: ReallyGoodEmails)
Postmates on the other hand offers $25 delivery fee credit.
Reminder: $25 Delivery Fee Credit (source: ReallyGoodEmails)
Athletic Brewing offers a Thanksgiving sale – 50% off on their merch items.
Order for Thanksgiving Delivery 🍺 🍗 (source: ReallyGoodEmails)
Many other brands are rolling out exciting Thanksgiving deals to engage shoppers. These promotional strategies drive engagement and boost sales during the holiday season.
Recipes
Sharing recipes builds customer loyalty by giving customers what they want. Vitamix includes Thanksgiving recipes in their email templates to create a cozy feel. Sharing recipes in Thanksgiving campaigns adds value and engagement to your subscribers during the holiday.
Brands should include their own recipes to connect with their audience and encourage engagement. This makes the content more rich and your emails more relevant to the season.
Recipe of the Week: Easy Pumpkin Risotto | Whole for the Holidays (source: ReallyGoodEmails)
Event Invites
The Meetup Thanksgiving email promotes community events, a feel good vibe that encourages real connections. A great subject line like ‘Make Thanksgiving more than a meal’ boosts open rates for invites. Grubhub’s ‘Thanksgiving Homecoming’ campaign let customers send meals to loved ones, creating emotional connections during the holiday.
Invites get customers to your Thanksgiving dinner and to connect. Boom! Community and brand integration.
Make Thanksgiving more than a meal 🦃 (source: ReallyGoodEmails)
Black Friday Teasers
Thanksgiving email templates can tease Black Friday deals without taking over the Thanksgiving theme. Use subtle language and images to hint at Black Friday promotions and keep them festive and on theme.
Promotional templates should highlight Thanksgiving deals while hinting at bigger Black Friday sales. Balance holiday cheer and sales pitch in emails that nod to Black Friday discounts, like Astro West did in their Happy Thanksgiving email below.
Happy Thanksgiving from Astro West (source: ReallyGoodEmails)
Thanksgiving Email Design Tips
An illustration showing Thanksgiving elements.
When crafting your Thanksgiving email templates, including specific design elements can significantly enhance their effectiveness. The table below shows key design components you can add to create visually appealing and engaging emails that vibe with the holiday spirit.
Design ElementDescriptionFall Color PaletteUse warm colors like deep oranges, rich reds, browns, and golds to get into the autumn and Thanksgiving mood.ThemeUse Thanksgiving imagery like pumpkins, autumn leaves, harvest symbols, and cozy elements to tie everything together and keep it on theme.ThankfulnessInclude a personal thank you, like “We’re so grateful for your business this year” or “Thanks for being part of our family” to connect with your customers and keep it festive and thankful.Don’t overdo itKeep it to a few key points to support the message without overwhelming the reader. Use friendly, readable fonts that match the Thanksgiving theme and are mobile-friendly.Clear HierarchyEnsure clear hierarchy and lots of white space to keep it clean and simple. Use a single column for better mobile responsiveness and readability.
How to Edit Your Thanksgiving Email Templates
A mobile device displaying a customized thanksgiving email template.
Tailoring your Thanksgiving messages to your audience makes connection and relevance.
Authenticity in your Thanksgiving campaigns builds a deeper relationship with your customers.
Using a Drag-and-Drop Editor
Professional email template builders let you create beautiful HTML templates in minutes. They come with a lot of pre-made email templates that are easy to customize, so creating a Thanksgiving email is a breeze.
Stripo and Unlayer have some amazing Thanksgiving templates. Just sign up, choose a template, and customize it. When you’re done, export the template as HTML and paste it into the HTML campaign editor of your email service provider.
By the way, both Stripo and Unlayer are supported by Octeth, so you can use these tools directly in your email builder, once you have activated these integrations. Here’s how to do it – the process is easy and only takes a few minutes.
Free email templates by Stripo.
Image showing paid and free templates for Thanksgiving, by Unlayer.
Add a Personal Touch
A handwritten sign-off from the CEO adds a personal touch to a Thanksgiving email. Emails to coworkers can include fun facts about shared quirks or experiences to bond. Brands can be themselves in Thanksgiving emails by being creative and authentic.
Personalizing your Thanksgiving campaigns will connect with your audience more, and Octeth brings personalization to the next level with its dynamic content. Learn more about it here.
Adding personal touches to your emails feels more real and builds a deeper emotional connection with your subscribers. This leads to more engagement and loyalty. You can also consider adding a unique Thanksgiving email signature! Here are some ideas and examples.
Mobile Optimization for Thanksgiving Email Templates
Responsive design makes emails adapt to different screen sizes. Test your emails on multiple devices before sending to make sure they look good. GIFs and videos in your Thanksgiving campaigns can boost engagement but consider email clients compatibility.
Optimize your emails for mobile and they will look and work great on any screen size. This is key to maximize engagement as many users check their emails on mobile.
Best Practices for Sending Thanksgiving Emails
A planner with a schedule for sending thanksgiving campaigns.
Sending your Thanksgiving email campaigns 2-5 days before the holiday gives recipients time to read them.
It’s good to keep sending emails after Thanksgiving too, to keep customer engagement post-holiday. A message of thanks should be a key part of any Thanksgiving email.
Timing Your Emails
The best time to send you Thanksgiving messages is the Morning (9 AM – 11 AM) for pre-Thanksgiving sales, the Afternoon (12 PM – 2 PM) for event reminders and Thanksgiving offers, Evening (6 PM – 8 PM) for post-Thanksgiving or Black Friday emails.
Make sure to adjust the times for time zones. Use your email platform’s time zone features to send emails at the best local time. Timing matters a lot for open rates and engagement. Consider your audience’s time zones and habits when scheduling your campaigns.
Frequency of Emails
Limit your Thanksgiving campaigns to 2-3 messages during the season to not overwhelm your subscribers. Don’t over email; even just one Thanksgiving message focused on thanks can build loyalty.
Managing your frequency ensures your subscribers stay engaged without feeling spammed.
Content
A good Thanksgiving email has to balance promotional content with heartfelt thanks. Mix up promotional offers with heartfelt messages to keep subscribers engaged. Personalized images and messages can boost engagement in emails. Using customer data to tailor messages to different segments.
Humor can work in Thanksgiving campaigns if it fits your brand’s voice. Countdown timers can work in Thanksgiving emails to create sense of urgency for time sensitive offers.
A good content strategy means your emails are both great and effective. To dive deeper into email marketing strategies, explore our articles here.
A/B Testing Thanksgiving Email Templates for Maximum Engagement
A/B testing, also known as split testing, is comparing two versions of an email to see which one wins. By sending two versions to different parts of your audience you can compare metrics like open rates, click through rates and conversions to see which one resonates most with your subscribers.
A/B test your Thanksgiving email templates so you’re sending the best emails to your subscribers. Test subject lines, design, CTAs and timing to refine your approach and get the most engagement this holiday season. This helps you optimize by seeing what works for your audience and get more engagement and better results.
To A/B test your Thanksgiving email templates start by identifying what you want to test, subject lines, email design, CTAs or sending time. Create two versions of the email, one with the original (A) and one with the modified (B). Split your audience into two groups and send one version to each group. After a set period of time compare the results to see which one won. Use those insights to optimize your emails for maximum engagement during your Thanksgiving email campaigns.
Want to learn how to A/B test your campaign using Octeth? Then click here. And for A/B testing tips and techniques, continue reading here.
Summary
So there you have it, Thanksgiving email templates are a great way to get your audience engaged and drive sales this holiday season. Focus on subject lines, visual appeal, clear CTAs and various template ideas to create emails that work for your customers. Remember to personalize, optimize for mobile and follow best practices for timing and frequency. To explore more inspiring ideas for Thanksgiving Email Campaigns, click here to continue reading. For email campaign ideas for other upcoming special days, visit our email marketing calendar here. Happy Thanksgiving!
Frequently Asked Questions
Why should I use Thanksgiving email templates? Using Thanksgiving email template is a smart way to connect with your audience meaningfully, boosting engagement and interaction. Embrace this opportunity to make your messages resonate! What are the key elements of a successful Thanksgiving email template? To create a successful Thanksgiving email template, focus on engaging subject lines, a happy Thanksgiving message, appealing visuals, and clear calls-to-action. These elements will captivate your readers and inspire them to take action! How can I make my Thanksgiving campaigns more engaging? To make your Thanksgiving campaigns more engaging, craft catchy subject lines, Thanksgiving email template, incorporate high-quality visuals, happy Thanksgiving messages, and add personalized touches. These strategies will captivate your audience and enhance your message! How often should I send Thanksgiving campaigns? Sending two to three Thanksgiving campaigns is ideal to stay connected without overwhelming your subscribers. A heartfelt message of gratitude can truly enhance brand loyalty and make a lasting impression! What is A/B testing, and why is it important? A/B testing is crucial because it allows you to experiment with different versions of your thanksgiving email template to discover what resonates best with your audience, ultimately boosting engagement and effectiveness. Embrace this strategy to refine your messaging and achieve better results!