We're on a Mission to
Democratize Email Marketing
For over 25 years, we've been helping businesses break free from expensive SaaS subscriptions and take full control of their email marketing infrastructure.
Our Story
From a Simple Idea to a Global Platform
In 1999, when email marketing was still in its infancy, we saw a problem: businesses were either paying exorbitant fees for basic email tools or struggling with unreliable, complex systems.
We believed there had to be a better way—a solution that gave businesses complete control over their email infrastructure without the recurring costs that eat into margins year after year.
That belief became Octeth. What started as a simple email sending tool has evolved into a comprehensive, enterprise-grade email marketing platform trusted by agencies and businesses across 138 countries.
Today, we continue to challenge the status quo of SaaS subscriptions. While others charge per subscriber, per email, per feature—we offer a different path: own your infrastructure, own your data, own your future.
The Beginning
Founded with a vision to make email marketing accessible and affordable for all businesses.
Going Global
Expanded to serve customers in over 50 countries with multi-language support.
Enterprise Evolution
Launched enterprise features including advanced automation, API access, and white-label capabilities.
The Future is Self-Hosted
Serving agencies in 138 countries with the most comprehensive self-hosted email marketing solution.
When I started Octeth over 25 years ago, the software industry was different. You bought software, you owned it, and that was that. Today, everything has become a subscription—a never-ending rental that bleeds your budget month after month.
I've watched agencies and businesses pour hundreds of thousands of dollars into email marketing platforms, only to realize they're building on rented land. The moment you stop paying, you lose everything—your tools, your workflows, sometimes even access to your own data.
That's not right.
Octeth exists because I believe businesses deserve better. You deserve to own your email marketing infrastructure the same way you own your office furniture or your company vehicles. A one-time investment that keeps working for you year after year.
We're not the flashiest option. We're not backed by venture capital pushing us to maximize recurring revenue. We're a profitable, sustainable company focused on one thing: giving you the tools to succeed without the SaaS tax.
Thank you for considering Octeth. I hope we can help you take control of your email marketing future.
Our Values
What We Stand For
These principles guide everything we do—from product development to customer support.
Ownership, Not Rental
We believe in permanent ownership. Your software, your data, your infrastructure—no subscriptions, no surprises.
Privacy First
Your data stays on your servers. We never see it, never touch it, never analyze it. Complete privacy by design.
Performance Obsessed
Every feature is optimized for speed. Send millions of emails without breaking a sweat or breaking the bank.
Customer Success
Your success is our success. We provide hands-on support, migration assistance, and ongoing guidance.
Continuous Innovation
25 years of updates, improvements, and new features. We never stop making Octeth better.
Fair & Transparent
No hidden fees, no per-subscriber pricing, no email limits. What you see is what you get.
Why Agencies Choose Us
Built for Agencies That Mean Business
Unlimited Clients, One License
Manage all your clients under one roof without per-client fees eating into your margins.
Complete White-Label
Your branding, your domain, your platform. Clients never know Octeth exists.
Predictable Costs
No per-email fees, no subscriber limits. Scale without watching your costs explode.
Full Data Control
Host on your infrastructure. Meet compliance requirements with complete data sovereignty.
Ready to Take Control?
Join thousands of agencies who've broken free from SaaS subscriptions. Let's discuss how Octeth can work for you.