Looking for the best free email marketing software trials in 2025? This guide covers top platforms that let you try their features for free, helping you find the perfect tool for your email campaigns. See what each trial offers and pick the one that suits you best!
Free Email Marketing Service Trials 2025
An illustration showcasing a person with various free email marketing software trials available in 2025.
The email marketing space in 2025 is full of new tools to help you market better. Among the best email marketing services you’ll find:
Octeth
Sendloop
ActiveCampaign
Brevo
AWeber
Omnisend
Mailchimp
GetResponse
ConstantContact
Benchmark
Moosend
These services offer the best free email marketing services for different business needs, from small business to enterprise, and include free email marketing tools. Many of these services offer free email marketing trials so you can try before you buy.
Choosing the best free email marketing service depends on cost, deliverability, usability and features. Many of these email marketing tools also come with marketing automation to save time and boost your email campaigns.
Let’s look at the best free email marketing services and what makes each one special.
Octeth: Self-Hosted
A visual representation of self-hosted email solutions.
If data ownership is important for your business, Octeth (Community Edition) might be the one for your email and SMS marketing. This self-hosted email marketing software lets you manage campaigns, subscriber lists and automation within your own setup, so you have full control over your data.
Technical setup required but supports API integrations with other services.
Features
Octeth has many advanced features that make it a great email marketing tool. GDPR compliant so your email campaigns will comply with data protection regulations. Documentation to get you up and running fast and supports multiple languages so it’s global friendly.
Custom API integrations for extra functionality, real-time analytics and reporting for insights into campaign performance. Advanced A/B testing, email and SMS marketing and automated email workflows too.
Octeth Community Edition
One of the best features of Octeth is the free-forever option. This enterprise grade on-premise email marketing and audience management software is free to use, so you can use it all without any financial constraints. You can send unlimited emails to up to 10,000 subscribers, so it’s perfect for those who want data ownership and control.
With Octeth you don’t need to rely on hosted email platforms for updates. Since you have your own in-house email marketing platform you’re the decision maker so you can make changes as you need.
When you grow your needs you can upgrade your free email marketing software to full version in minutes so your email marketing capabilities will scale with your business.If you’re interested in exploring more self-hosted software solutions, make sure to check out this article.
Sendloop: Customization
Sendloop is known for its high level of customization so it’s perfect for businesses who want to personalize their emails and strategy. With features like drag-and-drop email builder, advanced segmentation and customizable templates Sendloop lets you create unique and effective email campaigns for your business.
Features
Sendloop’s drag and drop editor lets you create beautiful mobile friendly emails in minutes. Advanced segmentation tools so you can target specific audience segments with personalized messages and increase engagement and conversion rates. Real-time performance tracking and automation workflows for targeted campaigns so you can see how your campaigns are performing.
Plus customization options, Sendloop integrates with popular CRMs and over 1,000 other services through Zapier so your data syncs seamlessly across platforms. Customizable email templates and advanced reporting too so it’s a very powerful email marketing tool.
10,000 Free Email Credits
Sendloop has a generous free trial with 10,000 free email credits so you can try the email marketing tool without any commitment. These credits don’t expire so you can use them as you need. With over 50 ready to use email templates and drag and drop editor you can create and send professional looking emails.
The free trial also includes unlimited subscriber import so you can import your existing contacts into Sendloop. This is a cost effective solution for small business owners who want to try advanced email marketing features without blowing the budget.
ActiveCampaign: Marketing Automation
ActiveCampaign free email marketing tool is a beast in the email marketing platform world, with a 14 day free trial that shows off its features and marketing capabilities. Perfect for small to medium sized businesses who want robust campaigns and automation workflows, ActiveCampaign lets you dive deep into advanced features without a credit card.
Features
ActiveCampaign stands out with over 500 pre-built automation recipes so you can create complex automated workflows. These downloadable automation recipes let you set up automated emails in minutes and save time and increase campaign effectiveness. Another cool feature is automated A/B testing for email sequences so you can test different paths within automation sequences.
Plus reporting and segmentation tools so you can see how your campaigns are performing. These premium features make it a great choice for marketers who want to take their email strategy to the next level with detailed analytics and custom audience targeting.
Interested in learning more about email marketing automation? Check out this blog post.
User Experience
ActiveCampaign users love the simple drag and drop email builder so creating beautiful emails is easy. The visual marketing automation builder is another nice feature so you can create complex automation workflows even if you don’t have technical skills.
Integration is solid with Zapier and other third party apps so workflows are smooth and flexible. But some users find the reporting is spread across multiple pages so it can be hard to track performance.
Overall ActiveCampaign is a user friendly experience with powerful tools for advanced email marketing.
Brevo: Free Plan
An illustration of a generous free plan for email marketing services.
Brevo has a generous free plan that’s perfect for beginners in email marketing. Under this plan you can send up to 300 emails per day including transactional emails so it’s great for small businesses and newbies to email.
Brevo has high user satisfaction and is loved for its effectiveness and ease of use.
Features
Brevo’s free plan comes with features that makes email marketing easy and effective. You can:
Customizable email templates
Drag and drop editor to create beautiful emails without design skills
Transactional emails so you can automate and send important emails to your recipients on time.
Landing pages builder
Managing contacts is a breeze with Brevo’s free plan where you can have unlimited contacts split into focused lists. You can send up to 9,000 emails per month and 300 emails per day so it’s perfect for small scale campaigns.
Use Cases
Brevo’s free plan is for small businesses and newbies who want to try email marketing without the financial commitment. A/B testing, advanced automation and landing pages will supercharge your marketing so it’s perfect for those just starting out in email marketing.
AWeber: For Experienced Marketers
AWeber is an email marketing service for experienced marketers. Known for its many advanced features AWeber helps you supercharge your campaigns and has over 600 templates to choose from. Strong analytics so you can track and optimise your emails making it a powerful tool for pros.
Features
One of AWeber’s best features is the email editor which allows for lots of template customisation. Automation for sending upsell and cross sell emails to boost sales through targeted marketing. Pro plans have even more advanced features including more email limits, advanced automation and A/B testing.
AWeber’s many features make it a top choice for experienced marketers to supercharge their email strategy. By using AWeber’s tools you can improve your email campaigns and get better results.
Forever Free Plan
AWeber’s Forever Free plan is great for beginners in email marketing, you get all the features for free. You can manage up to 500 subscribers and send 3,000 emails per month. You get basic email templates, a user friendly editor with Canva integration, Smart Designer to create beautiful emails. One landing page, signup forms to grow your list and autoresponders for automated email campaigns. It’s a great choice for small businesses or individuals who want to try email marketing without commitment.
Omnisend: E-commerce
A visual representation of e-commerce focused email marketing tools.
Omnisend is e-commerce focused. They have a ‘Free Forever’ plan that allows unlimited contacts but limits outreach to 250 of them. This makes it perfect for online stores who want to use email to drive sales including abandoned cart reminders.
Features
Omnisend is a revenue driving tool for e-commerce marketing. Integrations with e-commerce platforms allow for automated emails based on customer behaviour, abandoned cart reminders. This is crucial for online retailers who want to recover lost sales and engage with customers who have shown interest in their products.
And Omnisend has unique features like scratch cards and gift boxes to boost click through rates and make campaigns more interactive. The campaign booster which resends emails to non-openers can boost sales by 30% or more.
These features make Omnisend a great tool for e-commerce businesses to supercharge their marketing.
No Time Limit
The Omnisend trial gives you unlimited access to all features for as long as you need, you can send up to 500 emails per month. You can launch email campaigns, grow your list with custom forms, set up automation to streamline your marketing and audience segmentation to personalise your outreach. This trial is a great opportunity to try out Omnisend’s full marketing powers.
Mailchimp: User Friendly
Mailchimp is known for its easy to use interface, it simplifies email marketing for users of all technical levels. They have a free plan that includes the essential tools to manage email campaigns, landing pages builder and customer journey features although its core features are less powerful than its competitors.
Mailchimp’s additional services like scheduling software and website builder makes it more useful for users.
Features
Mailchimp’s free plan allows up to 1,000 emails per month and includes customer journey and audience segmentation to send targeted emails. You can create automated emails and landing pages during the trial so it’s a good platform for all marketing needs.
The platform’s reporting and segmentation tools gives you insights on campaign performance so you can optimise your email marketing. These features makes Mailchimp a good option for businesses who want a smooth user experience with robust features.
Integrations
Mailchimp has robust integrations with other marketing tools and platforms so you can supercharge your marketing and streamline your processes. You can integrate Mailchimp with over 750 other tools to expand its functionality and boost campaign performance.
GetResponse: All in One
GetResponse is an all in one email marketing platform that has e-mail marketing, web page builder and webinars. Its features are overwhelming for new users but it has powerful solutions for those who wants a feature rich platform including sales funnel features.
Features
GetResponse has advanced targeting and segmentation so you can create customised marketing campaigns. The marketing automation tools helps to streamline your email marketing so you can manage and optimise your campaigns. During the trial you can try out features like advanced segmentation and automated lead generation.
The webinars and sales funnel builder integration makes GetResponse more attractive with interactive elements like Q&A and polls to increase participant engagement. These features makes it a all in one solution for businesses to supercharge their marketing.
Trial
GetResponse email marketing tool has a 30 day free trial so you can try out its premium features before committing to a paid plan. During the trial you can test marketing automation, webinars, contact scoring and sales funnel. This trial period gives you enough time to test the platform and decide if it’s for you.
Customers love the value they get during the free trial period, they say it’s a good way to test the features and make an informed decision. GetResponse’s trial is a good option for businesses who wants all in one email marketing solution.
Constant Contact: Longest Trial
Constant Contact has the longest free trial period among all email marketing tools, 60 days for US customers. This long trial period gives you enough time to try out all the features on the Lite plan including event management and decide if the platform is for you.
Features
Constant Contact has over 100 mobile friendly email templates so you can design beautiful emails that looks good on any device. It has features focused on email marketing and event management although it has limited landing page templates.
The many features allows you to manage your email marketing campaigns well, with customer list growth, analytics and support available during the trial. These features makes Constant Contact a good option for businesses who wants all in one email marketing solution.
Support
Constant Contact is famous for its user support, has a knowledge base and a support team available during the trial. They don’t charge for onboarding so you can start without any additional fees. This support allows you to make the most out of the trial period and fully test the platform while on the free plan.
Benchmark: Good Free Plan
Benchmark’s free plan allows you to send up to 3,500 emails per month and manage up to 500 contacts. This is good for small agencies and consultants who wants to design marketing emails easily and effectively using advanced features like machine learning.
Features
Benchmark has a user friendly drag and drop email designer so you can create beautiful emails in just a few clicks. The platform has basic automation and simple reporting tools in the free plan so you can track and optimise your email campaigns.
Also Benchmark has a machine learning feature that optimizes email sending time for better deliverability. Users love the platform and find it easy to understand and analyze the data.
Upgrade
For users who wants more features, Benchmark has upgrade options that includes advanced segmentation tools and Pro plans. These tools allows targeted campaign which can increase engagement and conversion rates.
You can schedule your emails in advance so your messages will reach your audience at the right time.
Moosend: All in one Platform
Moosend email marketing software has a 30 days free trial so you can try out everything, making it a good free plan for those who wants all in one email marketing platform. The platform has powerful automation tools and custom workflows for different scenarios like user onboarding and abandoned cart reminders.
Features
Moosend has advanced personalization options so you can create email messages based on customer behavior and past purchases. This increases engagement and conversion rates by sending relevant content to your subscribers.
The platform is easy to use and has great support so you can get the most out of it. Users love that there’s no steep learning curve to their email marketing.
Reviews
Moosend reviews mention the in depth reporting features but some users have complained about the phone support during the trial period so there’s room for improvement on the support side.
Overall users love the free plan for their marketing needs, love the features and ease of use.
Conclusion
In conclusion, the free email marketing software above offer different features and solutions for different businesses. From ActiveCampaign’s advanced automation to Octeth’s self hosted solutions, each one has its own benefits that can help your email marketing. Sendloop’s customization and Brevo’s free plan are great for businesses that want to personalize their campaigns and start with a low cost.
Whether you’re a small business owner, e-commerce entrepreneur or experienced marketer these free email marketing software are a great way to try out powerful email marketing tools without the commitment. By trying out the free plan of each one you can find the best fit for you and take your email marketing to the next level. To explore even more solutions, visit our directory of email marketing solutions.
SolutionWhy?OctethSelf-Hosted, Enterprise-Grade FeaturesSendloopCustom Email Delivery OptionsActiveCampaignAdvanced Marketing AutomationBrevoUser-FriendlyAWeberRobust FeaturesOmnisendE-commerce FocusedMailchimpSmooth User ExperienceGetResponseComprehensive SolutionsConstant ContactEvent ManagementBenchmarkMachine LearningMoosendAdvanced Personalization
FAQs
What are the best free email marketing for small business?Brevo and Benchmark are both great free email marketing software for small business, easy to use and generous features. Can’t go wrong with either!Which free email marketing has the longest trial?Constant Contact has the longest free trial at 60 days for US customers, so you can try out all the features. Great to see if it’s for you!Can I use these email marketing tools without technical knowledge?Yes! Tools like Mailchimp and Moosend are super user friendly so you can create campaigns without any technical skills.Do these free trials require a credit card to sign up?Many free trials like Sendloop, Octeth, ActiveCampaign and Constant Contact don’t require a credit card to sign up so you can get started without any commitment. Check the platform to be sure!Are there any limitations to the free plans?Yes, free plans have restrictions like email limits, fewer features and less support. If you want to get the full power of the tool upgrade to paid plan.