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2026 Email Marketing Calendar Plan Campaigns That Convert

Your complete guide to 100+ holidays, awareness days, and key marketing dates for 2026. Super Bowl LX, Chinese New Year, and Mardi Gras all in February—plan your entire year in one place.

By Anna Durdovapy, Email Marketing Specialist • Updated Jan 2026

100+ Key Dates

Every major holiday, awareness day, and retail event that matters for email marketers—all in one place.

Pro Marketing Tips

Expert insights for each month to help you craft campaigns that resonate with your audience.

10 Event Categories

Events organized by type—major holidays, shopping events, awareness campaigns, business dates, and more.

02

February

13 key dates

03

March

9 key dates

05

May

10 key dates

06

June

10 key dates

07

July

10 key dates

08

August

10 key dates

09

September

11 key dates

11

November

10 key dates

Email Marketing Best Practices for Seasonal Campaigns

Plan 4-6 Weeks Ahead

Major holidays require early planning. Start campaigns 4-6 weeks before for optimal results.

Segment Your Audience

Not every holiday resonates with everyone. Segment by geography, interests, and past behavior.

Be Authentic

Only engage with holidays that align with your brand. Forced participation feels inauthentic.

Test and Iterate

A/B test subject lines and send times. What worked last year might not work this year.

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Anna Durdovapy

Email Marketing Specialist

Anna has spent over a decade helping businesses optimize their email marketing strategies. She specializes in automation, segmentation, and data-driven campaign planning. When she's not crafting the perfect subject line, you'll find her exploring new marketing technologies and sharing insights with the email marketing community.

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